Trainer: No Data
Days: 1

Does your company really need a blog, Flickr, Facebook, YouTube, and Twitter account in order to meet its business objectives? The Internet Marketing & Systems and Social Media Power training provides you with the fundamental skills needed to assess your company’s needs and remain competitive in your industry. By using hands-on experience, this set of courses teaches you how to plan, execute, monitor, control, and close an innovative online and social media marketing campaign.

You’ll learn the strategy and tactics involved in a digital marketing campaign through courses that examine web analytics, digital branding, WordPress-specific blogging, online advertising, social media, SEO, and more.

This program is designed by working industry professionals to give you the skills and knowledge you need for marketing success. Here is a quick outline on the subject matter covered in the training.

GETTING STARTED:

1. Identifying Your Niche Market
2. Describing Your Ideal Target Market
3. Market Potential profile
4. Ultimate Value Creation Questions
5. Defining Your Target Audience (Avatar)
6. How to Become An Authority in Your Market
7. Online Revenue Models
8. Product Creation Foundations
   • Part 1 & 2
9. Secrets to Building Your List
10. How to Create Your First Offer!

PHASE TWO:

1. Choosing Your Web Domain Name
2. Choosing Your Website Platform
   • Part 1 & 2
3. Choosing Your Ecommerce Platform
4. Blogging
   • Foundations of Blogging
   • Start Blogging!
5. Building An Effective Squeeze Page
6. Choosing Your Email Marketing Platform
7. Creating Email Autoresponders
8. Creating Your Offer and Sales Page

PHASE THREE:

1. Pathways of Targeted Traffic
2. Leveraging the Power of Social Media
3. Search Engine Optimization (SEO)
   • Introduction to SEO
   • SEO Foundations
4. Content Publishing and Distribution
   • Building a Content Publishing System
5. The Power of Online Video Marketing
   • Online Video Creation Tactics
   • Building a Video Distribution System
6. Creating Powerful Virtual Events
7. Building JV Partnerships
8. Introduction to Online Advertising
   • Creating an Online Advertising Campaign

PHASE FOUR:

1. Website Analytics and Testing

NEXT STEPS:

1. Creating Your Virtual Dream Team
   • Part 1 & 2
2. How to Build Your Legacy Online!